A leader in free‑floating carsharing, SHARE NOW (formerly car2go) has four million members and 60,000 corporate clients in 31 major cities worldwide. With a fleet of more than 20,000 vehicles, including 3,200 electric cars, that can be rented anywhere at any time, SHARE NOW has been reinventing vehicle rental for 10 years. From registration to rental, absolutely everything is digital and automated.
A crucial aspect of our free‑floating business model is undoubtedly intelligent, efficient, and optimized fleet management. To be profitable, you must move as many people as possible with as few vehicles as possible. To maximize rental opportunities and meet our customers’ need to find a car to rent nearby at any time, we must develop unparalleled operational expertise.
One of the considerable advantages we have at SHARE NOW is our connected fleet, which allows us to optimize our operations through data, often in real time:
- We are able to predict demand and move vehicles to where they will be rented.
- We carry out constant monitoring of maintenance needs. We optimally assign tasks for fuel, repairs and tire changes with the goal of keeping our vehicles available for rental as long as possible.
- We aggregate third‑party data to move our vehicles in coordination with snow‑clearing operations and to comply with on‑street parking bans.
- We are constantly increasing the data collected from our connected fleet in order to refine our strategies to improve the customer experience, increase safety, and limit damage to vehicles.
For our business model, a major challenge is fleet electrification since charging time means a potential loss of rental revenue. However, with 18 of our 31 cities having electric cars, four of them fully electric, our expertise in this area is already significant. For cities looking to put in place infrastructure adapted to the business model, SHARE NOW is a partner of choice.
SHARE NOW, a sustainable and economical mobility solution for organizations and businesses
The goal organizations set to update their fleets with electric vehicles is extremely encouraging. But nothing is greener than questioning the size of the car fleet. The streets of our cities are saturated with vehicles and we must all do our part to eliminate them, including companies and organizations. Integrating market solutions like SHARE NOW into the transport options offered to employees is undoubtedly an effective way to do this.
In addition to contributing to reductions in fleet use and size, integrating free‑floating vehicles into transport options makes employees’ travel easier. For example, they can drive to a meeting and then park the car in front of their home. No need to return to the office to drop the car off. During business trips in other SHARE NOW cities, they can use the service from the airport and avoid wasting time at the rental counter to pick up and return a car.
SHARE NOW helps companies become greener, better serve their employees, and also generate savings. According to our research results:
- Reducing a company’s fleet by 5 vehicles can save up to $46,000 USD / $62,300 CAD per year.
- Average annual parking fees exceed $3,880 USD / $3,440 CAD per vehicle. Using SHARE NOW would eliminate these costs, since they are included in the service.
- Ground transport for business travel costs nearly $5,000 USD per year per employee (taxis, car rental, parking and gasoline). According to our calculations, SHARE NOW would cost them less than $1,000 USD.
Integrating free‑floating carsharing allows companies to easily control transport expenses and offers the possibility to reinvest the savings where they matter most, such as hiring new employees, investing in new product lines, or simply improving financial results.
Hélène Mercier Brûlotte
General ManagerSHARE NOWin Montreal
This partner content was produced as part of the Impulsion MTL 2019 event – the International Forum on Fleet Management.
