ImpulsionMTL

Smart, Safe & Sustainable

Patrick Gervais

Other speakers

VP Marketing and communications, The Lion Electric Co.

After nearly 25 years in the agency world as a Vice President at Ogilvy, President of GPI Communication, Partner and President at Cap Communication and Partner and Vice President at Brad, Patrick Gervais decided to take the great leap on the client side. In October 2018, he joined The Lion Electric Co as Vice President of marketing and communications with a mandate to market the brand, across North America. During his career, Patrick had the opportunity to work and market transportation brands such as GMC Canada, Isuzu Canada, Peterbuilt Excellence, Lussicam, Workhorse Chassis and he contributed to the creation of the the Lion brand at their very beginning.