ImpulsionMTL

Smart, Safe & Sustainable

Benoit Lacroix

Other speakers

Engineer, Ph.D., Co-Founder and Vice President – Sales & Marketing, Effenco

Mr. Lacroix holds a Ph.D. in mechanical engineering from ÉTS university and has a long track record of data analysis and vehicle optimisation, both in testing environments and on the field. Since the inception of Effenco, Mr. Lacroix focused on working directly with end users to improve the performances and driving experience of the technology. Mr. Lacroix is currently in charge of the sales orientation and marketing strategy at Effenco. Previously, Benoit worked as designer and project manager in the aerospace industry as well as in product development of automotive suspension components.